Shonda Rhimes Makes the Move to Netflix

Published On August 15, 2017 | By Tom Huskerson | News and Analysis

Shonda Rhimes

 Netflix has added a powerful new weapon to its war on conventional television. Shonda Rhimes, producer of a string of hits on ABC is moving her production company Shondaland from ABC to Netflix. Rhimes has agreed to a multi-year deal to produce new series and other projects for the streaming service.

Rhimes has a string of mega-hits at ABC that include Grey’s AnatomyScandal, and How to Get Away With Murder.  Rhimes long-time producing partner Betsy Beers will be joining her at Netflix.

Through an existing relationship Netflix already streams Rhimes’ hit shows. The shows will continue on ABC as the new seasons begins.

Chief Content Officer at Netflix, Ted Sarandos called Rhimes “one of the greatest storytellers in the history of television. Her work is gripping, inventive, pulse-pounding, heart-stopping, taboo-breaking television at its best.” Sarandos added that she is a “true Netflixer at heart.”

Rhimes said the move is part of a plan between herself and Sarandos. In a statement she said, “Ted provides a clear, fearless space for creators at Netflix. He understood what I was looking for, the opportunity to build a vibrant new storytelling home for writers with the unique creative freedom and instantaneous global reach provided by Netflix’s singular sense of innovation.”

Expressing her gratitude to ABC for kicking off her career Rhimes said, “I continue to be grateful to work with so many talented people.” 

Netflix seems to be a new home for black artists and producers. A spokesperson stressed this point saying the streaming TV the company wants to be a home for black artists pushing the boundaries of visual storytelling.

Shonda is not the first black producer to join Netflix. Others include Spike Lee, Ava DuVernay,  Justin Simien, Dee Rees,  Yance Ford and “In Living Color” alum Marlon Wayans.

Attracting black producers is becoming a strength of Netflix’s effort to capture audience. The company claims to offer space for complete creative freedom. Netflix subscribers can see uncensored episodes of Spike Lee’s #BlackGirlMagic/#BlackBoyJoy on demand on any device with Netflix.

No financial terms or the partnership were released.

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About The Author

Tom Huskerson Bio Born in Richmond Virginia Tom Huskerson is a military veteran who settled in California after his discharge. He attended Santa Barbara City College where he began his writing career as a campus reporter. He worked as an intern news reporter for the Santa Barbara News-Press writing feature stories before moving on to San Francisco. At San Francisco State University Tom studied broadcast communications and began to focus on the Internet. He completed his graduate thesis on Internet advertising. Tom was the first student to ever focus on the Internet as a graduate student at San Francisco State University. After graduation he went to work for Zona Research in California’s Silicone Valley. As a research associate Tom supported senior analyst writing on the latest developments in the Internet industry. During the dot com boom Tom worked for several web businesses as a market researcher and analyst. As a writer and researcher Tom has authored various technical works including a training program for Charles Schwab security. Other projects included professional presentations on workplace violence and hiring security contractors. Tom has returned to focus on writing both fiction and non-fiction works and blogging for a travel website. He has published two books of short stories and completed two novels. Tom is the owner of Scribe of Life Literature and EbonyCandle. Most recently Tom has launched the blog African American Cyber Report. The blog is the result of his desire to inform the African American community of the dangers and benefits of the cyber age. In his blog Tom reports on information security, new and analysis, scams and hoaxes, legal happenings and various topics that arise from the age of information. Tom believes that technology is a necessary tool for black people and they should know what is happening. Tom writes believing that techno speak is for the professional and that valuable information can be communicated using plain language. As a result he has embraced the motto, Less Tech, More Knowledge.

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